Thursday, January 7, 2010

Huh?

The following is from a well-known support "expert"...

"Prospects and donors have many questions and from time to time you might hear this very question. "How much do people typically support you?" Be careful on this one. If you recite a lower amount, they could very easily consider that amount. I would respond by saying "people are supporting me at different levels" and then I would fall back on a minimum ask of $100 per month."

Excuse me? Why not "just" answer the question? (Frankly, I'd have to do research; I don't crunch numbers, and my "regular" supporters vary greatly). I also have personal problems with "minimum ask."


Am I the only one?

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